Hamburg / Berlin / Remote, Full-time

Sr. Marketing Manager

(all genders)

Shape the future of industry with us

About Cybus

Since 2015, we have been driving the digitalization of the manufacturing industry. With our software, we integrate machines and systems in complex production environments to make smart factories a reality. Our goal: more efficiency and less waste thanks to data transparency – for a sustainable and digital future.

What we do

Cybus Connectware creates a central communication layer for industrial data – across manufacturing and all other business units. It enables seamless connectivity, vendor independence and flexibility for innovation and growth. Connectware creates a digital infrastructure as the basis for smart, efficient factories.

Your role as
Sr. Marketing Manager (gn)

Would you like to shape the marketing strategy of a growing software company in an international B2B environment? As a Senior Marketing Manager (gn), you will be a key part of our team from day one, supporting the positioning and awareness of our company and our software solution with creative and clever measures – tailored to manufacturing industry.

Your tasks

  • Strategic Marketing: Leveraging your B2B expertise, you will apply account-based marketing principles across the sales pipeline, working closely with sales, partner and product management, as well as manage external partners.
  • Campaign development: Plan and execute innovative online marketing campaigns that build brand awareness and drive sales – across paid and organic channels, newsletters, website and thought leadership content.
  • Content Creation: As a talented storyteller, you will develop targeted content such as use cases, success stories, white papers, social media posts, SEO articles and sales enablement materials in line with our SEO strategy.
  • Website optimization: You will create and optimize landing pages and our website (WordPress & HubSpot) to maximize user experience and conversion.
  • Social Media Management: You will be responsible for the strategy, planning and implementation of all social media activities, developing creative content with a multi-faceted content plan.
  • Performance analysis: Using the latest tools, you will analyse and evaluate marketing campaigns, identify areas for improvement and conduct A/B testing to increase efficiency.

About you

Your qualifications and skills

  • At least 5 years of B2B marketing experience, preferably in the industrial, software or technology sector
  • Strong storytelling skills and the ability to prepare complex content for an industry and IT target audience
  • Excellent written and verbal communication skills in German and English (both at least C1 level)
  • Confident in using tools such as HubSpot, WordPress and common analytics and performance tools
  • Hands-on mentality, initiative and attention to detail

Bonus points for

  • Excellent organizational and project management skills with experience of working with diverse teams and stakeholders
  • An eye for aesthetics and design, ideally a love of it and the ability to help shape and develop the brand.

Why you belong to us as a Marketing Manager (gn)

Your benefits at Cybus

REMOTE work & flexible working hours

Work from home, under palm trees, in our HQ in Hamburg or in the Berlin office. We live flexible working hours, depending on your personal needs and those of your team.

INNOVATION

Work with cutting-edge technologies and help shape the digitalization of the industry.

Flat hierarchies & EMPOWERMENT

With us, you will find flat hierarchies with short decision-making processes and plenty of room to contribute your own ideas.

30 days of vacation

30 days of vacation per year and a one-time additional vacation of up to 20 days depending on length of service.

training

We offer continuous training – adapted to your skills and interests!

Team and events

Diversity, mutual appreciation and a strong team spirit are essential for us. Team events are part of the daily routine.

purpose

With our software, we make an important contribution to the environment and society. For less waste of resources and more efficiency in production.

company pension plan

We help you being prepared for your future with two different models and up to 100% employer financing.

Monthly allowance

Monthly allowance for meals and public transport

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How application process works

Our 4-step recruiting process: After we have looked at your CV, we invite you to a first short video interview with HR, followed by the professional interview with your future team lead. This is followed by a case study and finally an in-person-meeting in one of our offices in Hamburg or Berlin. After that we, but also you, should have a good information basis to make a final decision.

We are looking forward to your application!

We’d like to meet you

We value diversity and therefore welcome all applications – regardless of gender, nationality, ethnic and social origin, religion/beliefs, disabilities, age, sexual orientation and identity.

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